IIHMR Blogs - Institute of Health Management Research, Bangalore (IIHMR)

Admission open for PGDM(MBA) - 2020-22 +91-9663866011 Toll Free : 1800-572-2728 Apply Now

IIHMR Blogs

Upcoming Hospital Management Trends Of The Year 2020
Hospital management is never a constant. With new discovery in medical science and simultaneous changes in hospital policies and treatment options, there is continuous turmoil in the hospital industry. Improvements and innovations in the industry tend to enable hospital professionals to manage their hospitals better and also serve the patients well.

These trends that develop from a financial, technical and economic standpoint find reflection and context in the Hospital Management domain.

One of the reasons that traditional healthcare methods are evolving is that many private clinics, hospitals, and healthcare centres are working on bettering the provision of services based on the latest evidence and technology in medical science. The most recent trends in the industry are mentioned below:

 

Day Care Services
Hospitals are providing day-care surgeries to the patients to make sure that the patients are not put through the difficulty of admission and time requirements if the procedure can result in no need forhospital admission such as when using the latest treatment techniques like keyhole surgery, etc. These techniques do not need the patient to be admitted to the hospital hence making it easy for the patient to get quality healthcare without disrupting their daily routine.

 

Accreditations
With the rising awareness among the patients regarding healthcare benchmarks, policies and quality, hospitals are inclined towards obtaining certifications such as JCI & NABH. Hospitals are also approaching expert organizations on consultancy arrangements towards improving the facilities. Moreover, mock audits on the quality services are also becoming a daily routine for quality management in the healthcare field.

 

Social Media Marketing
Many hospitals these days are maximizing their social media presence to reach more and more people through the internet. Social media platforms such as Instagram, Face book and Twitter are gaining a lot of attention in the current scenario. These also help healthcare organizations in spreading awareness regarding supportive services, counselling and providing instant online guidance to people looking for immediate healthcare services.

 

Use Of Latest Technology
The development in technology and reliance on evidence-based medicine is increasing when it comes to medical services. The advent of latest technology makes it easier for hospitals to serve patients in the best possible way. The increasing use of non-medical technology also helps the hospitals a lot when it comes to the management of the hospitals. Record keeping is an area where technical developments are being witnessed in recent times and having the data stored in a digitized way helps the hospital streamline the service provision on a larger scale.

 

Electronic ICU (EICU)
Many hospitals are setting up eICU’s as there is sometimes a shortage of critical care service infrastructure for the patients. An eICU has high quality and latest equipment to assist the patients quickly andeffectively as possible. Some of the examples of this initiative are seen in Fortis hospitals and Apollo Hospitals to name a few.

 

Patient-Driven Strategies
The core purpose of medical organizations is to ensure patients are in the best of health post treatment. More and more hospitals are approaching these methods wherein they insist and follow-up the patient post-surgery to ensure they have had a complete post-surgery recovery and can do without any immediate medical assistance. Some hospitals have also developed patient portals to enable the patients to seek and answer their queries and dispel and doubts in the minds of the patients.

Leave a Reply